Al Mamun Sarker

Analytics, Tracking & Performance Marketing Services

From reliable measurement to paid media tracking and optimization, I help businesses build the data infrastructure they need to measure performance and make better marketing decisions.

Build a reliable GA4 measurement system aligned with your business goals, website structure, and customer journey.

✓ GA4 property & data stream setup
✓ Measurement configuration
✓ Event tracking setup
✓ Conversion event configuration
✓ Custom events & parameters
✓ Audiences
✓ E-commerce tracking
✓ Google Signals & key settings
✓ Testing & validation
✓ Implementation documentation

E-commerce stores, lead-generation websites, SaaS businesses, and service businesses.

Build a clean and scalable Google Tag Manager setup to manage your website’s marketing and analytics tracking efficiently.

✓ GTM container setup
✓ Tags & triggers
✓ Variables
✓ DataLayer implementation
✓ GA4 event tracking
✓ Conversion tracking
✓ Custom event configuration
✓ Tag organization
✓ Debugging & testing
✓ Implementation documentation

Businesses that need reliable tracking without repeatedly editing website code.

Set up accurate Google Ads conversion tracking so you can measure which campaigns, ads, and keywords generate real business results.

✓ Google Ads conversion setup
✓ Lead conversion tracking
✓ Purchase tracking
✓ Form submission tracking
✓ Phone/click tracking
✓ Conversion value tracking
✓ GA4 ↔ Google Ads integration
✓ Enhanced Conversions
✓ Testing & validation

Lead-generation businesses, e-commerce stores, SaaS, and service businesses running Google Ads.

Implement Meta Pixel and Conversions API to improve conversion measurement and create a more reliable Meta Ads tracking setup.

✓ Meta Pixel setup
✓ Standard & custom events
✓ Conversion event configuration
✓ Meta Conversions API
✓ Browser + server-side tracking
✓ Event deduplication
✓ Event matching configuration
✓ Domain/event configuration
✓ Testing & validation

E-commerce businesses, lead-generation businesses, and companies running Meta Ads.

Build a more reliable server-side tracking infrastructure using Google Tag Manager Server-Side and server-based conversion tracking.

✓ GTM Server-Side setup
✓ Server container configuration
✓ GA4 server-side tracking
✓ Meta CAPI implementation
✓ Browser + server tracking
✓ Event deduplication
✓ First-party measurement setup
✓ Custom event routing
✓ Testing, validation & Documentation

Growing e-commerce brands, high-spend advertisers, SaaS businesses, and businesses requiring advanced measurement.

Build complete e-commerce measurement so you can understand product engagement, checkout behavior, purchases, and revenue.

✓ Product view tracking
✓ Add-to-cart tracking
✓ Begin checkout
✓ Purchase tracking
✓ Revenue tracking
✓ Product/item parameters
✓ GA4 e-commerce setup
✓ Google Ads conversion tracking
✓ Meta Pixel + CAPI
✓ Testing & validation

Online stores that need accurate product, purchase, and revenue data. 

Find tracking errors, missing data, duplicate events, attribution problems, and measurement gaps that may be affecting your marketing decisions.

✓ GA4 audit
✓ GTM audit
✓ Event tracking review
✓ Conversion tracking review
✓ Google Ads tracking review
✓ Meta Pixel review
✓ CAPI review
✓ DataLayer inspection
✓ Duplicate event detection
✓ CRM vs analytics comparison
✓ Tracking recommendations

Businesses that already have tracking installed but don’t fully trust their data.

Diagnose and fix broken, missing, duplicate, or inaccurate conversion tracking.

✓ Missing event troubleshooting
✓ Duplicate event fixes
✓ Incorrect conversion troubleshooting
✓ GTM debugging
✓ GA4 debugging
✓ Google Ads tracking fixes
✓ Meta Pixel troubleshooting
✓ CAPI troubleshooting
✓ DataLayer issues
✓ Cross-domain tracking issues
✓ Testing & validation

Businesses experiencing incorrect, missing, or inconsistent conversion data.

Turn marketing data into actionable insights so you can understand where leads, sales, and revenue are coming from.

✓ Marketing performance analysis
✓ Channel analysis
✓ Conversion funnel analysis
✓ Customer journey analysis
✓ Attribution analysis
✓ Campaign performance analysis
✓ Lead-source analysis
✓ Revenue analysis
✓ GA4 reporting
✓ Looker Studio dashboards

Businesses investing across multiple marketing channels and needing clearer performance insights.

Build clear, decision-focused marketing dashboards that bring your key performance data into one place.

✓ Dashboard strategy
✓ GA4 integration
✓ Google Ads integration
✓ Search Console integration
✓ Meta Ads data integration
✓ KPI reporting
✓ Campaign reporting
✓ Lead & sales reporting
✓ Custom filters
✓ Automated reporting

Businesses and marketing teams that want a simple view of their marketing performance.

Analyze your website and conversion funnel to identify opportunities to improve leads, sales, and customer experience.

✓ Conversion funnel analysis
✓ Landing page analysis
✓ User journey analysis
✓ CTA analysis
✓ Form analysis
✓ Drop-off analysis
✓ Tracking-based insights
✓ CRO recommendations
✓ A/B testing recommendations

Businesses that already have traffic but want to generate more conversions from it.

Ongoing analytics, tracking, troubleshooting, reporting, and measurement support for your marketing team.

✓ Tracking monitoring
✓ GA4 support
✓ GTM support
✓ Google Ads tracking support
✓ Meta tracking support
✓ Conversion troubleshooting
✓ Monthly analytics review
✓ Reporting & insights
✓ Tracking improvements
✓ Priority support

Businesses that already have traffic but want to generate more conversions from it.

Build clear, decision-focused marketing dashboards that bring your key performance data into one place.

✓ Dashboard strategy
✓ GA4 integration
✓ Google Ads integration
✓ Search Console integration
✓ Meta Ads data integration
✓ KPI reporting
✓ Campaign reporting
✓ Lead & sales reporting
✓ Custom filters
✓ Automated reporting

Businesses and marketing teams that want a simple view of their marketing performance.

Analyze your website and conversion funnel to identify opportunities to improve leads, sales, and customer experience.

✓ Conversion funnel analysis
✓ Landing page analysis
✓ User journey analysis
✓ CTA analysis
✓ Form analysis
✓ Drop-off analysis
✓ Tracking-based insights
✓ CRO recommendations
✓ A/B testing recommendations

Businesses that already have traffic but want to generate more conversions from it.

Ongoing analytics, tracking, troubleshooting, reporting, and measurement support for your marketing team.

✓ Tracking monitoring
✓ GA4 support
✓ GTM support
✓ Google Ads tracking support
✓ Meta tracking support
✓ Conversion troubleshooting
✓ Monthly analytics review
✓ Reporting & insights
✓ Tracking improvements
✓ Priority support

For basic tracking support.

For ongoing analytics + tracking + reporting.

For basic tracking support.

Monthly Tracking Maintenance: Starting at $300/month

Tracking can break due to website updates, browser changes, or platform updates. My monthly maintenance service continuously monitors your analytics and tracking setup, fixes issues before they affect your data, and provides regular performance reports to ensure you always have accurate marketing insights.

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